AWARD
WINNING ARTIST JOSS STONE GOES UNDERCOVER IN ACTIVISION’S JAMES
BOND 007™: BLOOD STONE
James
Bond 007: Blood Stone
Delivers Intrigue and Explosive Third-Person Action for the Xbox 360,
PlayStation®3
system, Windows PC and Nintendo DS™
This Holiday Season
Santa
Monica, CA – July 16, 2010 – Award winning artist Joss Stone is set
to debut as the newest Bond girl in Activision
Publishing, Inc.’s (Nasdaq:
ATVI)
James
Bond 007: Blood Stone, an
original Bond experience from legendary screenwriter Bruce
Feirstein. In addition to
stepping into a leading role, Grammy and BRIT Award winner Joss Stone
will create original music for the game, luring players into an
explosive third-person action adventure where they will unravel an
international conspiracy across exotic locales. Players will experience
full-throttle, behind-the-wheel action on land and sea while using the
most high tech gadgetry known to James Bond 007, the world’s most
skilled secret agent.
“James
Bond 007: Blood Stone captures the cinematic intensity of a Bond
film by immersing players in an intriguing conspiracy that will require
them to think and act like James Bond,” said David Pokress, Head of
Marketing for Licensed Properties, Activision Publishing.
“In addition, the game will feature a diverse array of
multi-player modes and debut strategic objective-based gameplay that
will allow Xbox 360, PS3™
and PC players to battle as teams of spies and mercenaries through
authentic Bond locales.”
James
Bond 007: Blood Stone
features the likeness and voice talent of Daniel Craig, Joss Stone and
Judi Dench and features an epic, original story developed by legendary
screenwriter Bruce Feirstein. Players
can engage in cover-based firefights, lethal hand-to-hand combat and
speed their way through explosive adrenaline-fueled driving sequences as
they embark on a global chase leading to action on land and sea through
Athens, Istanbul, Monaco and Bangkok.
Gamers can also feel what it is like to be a 00 agent, as they
take the battle online in several robust 16-person multi-player modes
that require skill, teamwork and strategy as players compete in matches
that will have spies battling mercenaries.
Joss
Stone provides an original musical track to the game titled, “I’ll
Take it All” written and performed by her and Dave Stewart of the
Eurythmics. The song will be featured exclusively in James
Bond 007: Blood Stone.
The
James Bond 007: Blood Stone video game is being
developed by critically acclaimed developer Bizarre Creations for the
Xbox 360® video game and entertainment system from Microsoft,
PlayStation®3 computer entertainment system, and Windows PC under
license from EON Productions Ltd and Metro-Goldwyn-Mayer Studios Inc.
(MGM). Additionally, an original Nintendo
DS™ game
is being developed from the ground up by n-Space.
For more information about the game, visit www.007.com.
About
Metro-Goldwyn-Mayer Inc.
Metro-Goldwyn-Mayer
Inc., through its operating subsidiaries, is actively engaged in the
worldwide production and distribution of motion pictures, television
programming, home video, interactive media, music and licensed
merchandise. The company owns the world’s largest library of
modern films, comprising around 4,100 titles. Operating units
include Metro-Goldwyn-Mayer Studios Inc., Metro-Goldwyn-Mayer Pictures
Inc., United Artists Films Inc., Ventanazul, MGM Television
Entertainment Inc., MGM Networks Inc., MGM Domestic Networks LLC, MGM
Distribution Co, MGM International Television Distribution In,
Metro-Goldwyn-Mayer Home Entertainment LLC, MGM ON STAGE, MGM Music, MGM
Worldwide Digital Media, MGM Consumer Products and MGM Interactive.
In addition, MGM has ownership interests in international TV channels
reaching nearly 120 countries. MGM ownership is as follows:
Providence Equity Partners (29%), TPG (21%), Sony Corporation of
America
(20%), Comcast (20%), DLJ Merchant Banking Partners (7%) and Quadrangle
Group (3%). For more information, visit www.mgm.com.
About
EON Productions/Danjaq, LLC
EON
Productions have produced twenty two James Bond films since 1962.
In 1995, Michael G Wilson and Barbara Broccoli took over the 007
franchise from Albert R 'Cubby' Broccoli and are responsible for
producing some of the most successful James Bond films ever, including
CASINO ROYALE and more recently QUANTUM OF SOLACE. The James Bond
franchise is the longest running in film history. EON Productions
and Danjaq LLC are affiliate companies and control all worldwide
merchandising for James Bond.
About
Bizarre Creations
Bizarre
Creations is a video game developer based in
Liverpool
,
England
. Established in 1994, the
company is famed for such high profile franchises as Blur,
Formula 1, Fur
Fighters, Geometry
Wars, The
Club, and the Metropolis
Street Racer and Project
Gotham Racing series. With
200+ staff working out of a custom-built development studio, the company
now simultaneously develops several next-gen projects across various
platforms. They can be found online at www.bizarrecreations.com.
About
Activision Publishing, Inc.
Headquartered
in Santa Monica, California, Activision Publishing, Inc. is a leading
worldwide developer, publisher and distributor of interactive
entertainment and leisure products.
Activision
maintains operations in the
U.S.
,
Canada
, the
United Kingdom
,
France
,
Germany
,
Ireland
,
Italy
,
Sweden
,
Spain
,
Norway
,
Denmark
, the
Netherlands
,
Australia
,
South Korea
,
China
and the region of
Taiwan
. More information about Activision and its products can be found on the
company’s website, www.activision.com.
Cautionary
Note Regarding Forward-looking Statements:
Information in this press release that involves Activision
Publishing’s expectations, plans, intentions or strategies regarding
the future are forward-looking statements that are not facts and involve
a number of risks and uncertainties. Activision Publishing generally
uses words such as “outlook,” “will,” “could,” “would,”
“might,” “remains,” “to be,” “plans,” “believes,”
“may,” “expects,” “intends,” “anticipates,” “estimate,”
future,” “plan,” “positioned,” “potential,” “project,”
“remain,” “scheduled,” “set to,” “subject to,”
“upcoming” and similar expressions to identify forward-looking
statements. Factors that could cause Activision Publishing’s actual
future results to differ materially from those expressed in the
forward-looking statements set forth in this release include, but are
not limited to, sales levels of Activision Publishing’s titles, shifts
in consumer spending trends, the impact of the current macroeconomic
environment, the seasonal and cyclical nature of the interactive game
market, Activision Publishing’s ability to predict consumer
preferences among competing hardware platforms, declines in software
pricing, product returns and price protection, product delays, retail
acceptance of Activision Publishing’s products, adoption rate and
availability of new hardware (including peripherals) and related
software, industry competition including from used games and other forms
of entertainment, litigation risks and associated costs, rapid changes
in technology, industry standards, business models including online and
used games, and consumer preferences, including interest in specific
genres such as music, first-person action and massively multiplayer
online games, protection of proprietary rights, maintenance of
relationships with key personnel, customers, licensees, licensors,
vendors, and third-party developers, including the ability to attract,
retain and develop key personnel and developers that can create high
quality “hit” titles, counterparty risks relating to customers,
licensees, licensors and manufacturers, domestic and international
economic, financial and political conditions and policies, foreign
exchange rates and tax rates, and the identification of suitable future
acquisition opportunities and potential challenges associated with
geographic expansion, and the other factors identified in the risk
factors sections of Activision Blizzard’s most recent annual report on
Form 10-K and any subsequent quarterly reports on Form 10-Q. The
forward-looking statements in this release are based upon information
available to Activision Publishing and Activision Blizzard as of the
date of this release, and neither Activision Publishing nor Activision
Blizzard assumes any obligation to update any such forward-looking
statements. Forward-looking statements believed to be true when made may
ultimately prove to be incorrect. These statements are not guarantees of
the future performance of Activision Publishing or Activision Blizzard
and are subject to risks, uncertainties and other factors, some of which
are beyond its control and may cause actual results to differ materially
from current expectations.
#
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Blood
Stone
© 2010 Danjaq, LLC and United Artists Corporation. 007 and related
James Bond trademarks © 1962-2010 Danjaq, LLC and United Artists
Corporation. 007 TM and related James Bond trademarks are
trademarks of Danjaq, LLC licensed by EON. All Rights Reserved. Game
Code © 2010 Activision Publishing, Inc. Activision is a registered
trademark of Activision Publishing, Inc.
. 
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